Mobile friendly site is now essential

Having a mobile friendly site is no longer just highly desirable from a usability point of view, it is now ESSENTIAL – at least if you want to be found in Google.

Google are now discarding non mobile friendly sites from search results from mobile devices. So anyone looking up your site on an  iPad, iPhone, Android tablet or phone won’t find it anymore on Google if it’s not mobile friendly. From their article:

We’re boosting the ranking of mobile-friendly pages on mobile search results. Now searchers can more easily find high-quality and relevant results where text is readable without tapping or zooming, tap targets are spaced appropriately, and the page avoids unplayable content or horizontal scrolling.

Since internet traffic from mobile devices surpassed desktops in the US sometime in 2014 – Source – CNN you are effectively invisible to more than half your customers.

We at BeMoore Software can convert your site to a mobile friendly one or build you a whole new mobile friendly site. Contact us for more info.

The full article is here:
http://googlewebmastercentral.blogspot.ie/2015/04/rolling-out-mobile-friendly-update.html